1985 saw the launch of Hogan, and along with it a whole new concept in footwear: the luxury sneaker, a harmonious blend of sports-inspired codes and urban chic. Now as then, the brand encapsulates the pioneering idea of casual luxury and an exclusive lifestyle that suits every possible occasion: contemporary and dynamic, laid-back yet elegant.

The brand brought about a real fashion revolution in the early 1990s with its ‘Interactive’ sneaker: a true icon, and still one of the most imitated Hogan designs, making the distinctive ‘H’ symbol synonymous with the brand worldwide.

An Italian brand with a strong international appeal, Hogan loves to fuse tradition and design innovation with the finest quality materials. This combination epitomises the timeless approach of the brand’s iconic products: objects which will retain their value over the years, interpreting their owners’ lifestyles with true contemporary flair.

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